• Need a Catchy Business Name? Find Ideas With These Tips and Free Name Generators

    Need a Catchy Business Name? Find Ideas With These Tips and Free Name Generators

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify. Original link:https://www.shopify.com/blog/4660242-what-should-i-name-my-online-store Choosing the best brand name can have a major impact on your small business. A snappy, memorable brand name gives you an immediate advantage when starting an ecommerce business. It makes it easy for potential customers to remember both you and your product and can set you up for long-term success. Odds are you’ve got a lot on your plate right now. Between determining your target audience, what products you’ll sell, and how much startup funding you need, things can easily add up.  So if you’re having trouble coming up with the perfect business name, it’s normal. This guide will walk you through how to brainstorm your business name, with name generators and examples to help you find the best one for your business.  Find your business name How to choose the perfect business…

  • The Best Free Stock Photo Websites For Finding Creative Images in 2021

    The Best Free Stock Photo Websites For Finding Creative Images in 2021

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify. Original link:https://www.shopify.com/blog/17156388-22-awesome-websites-with-stunning-free-stock-images I know your pain. You’re looking for the right images for your online store, website, or social media feed. You don’t have time for product photography, so you’ve searched far and wide for free images to use but keep running into cheesy stock photos of people high-fiving in boardrooms or laughing into their salads. The good news: there’s a huge variety of excellent free and paid stock photography websites for commercial use available online. You just have to know where to look. We’ve compiled an exhaustive (and freshly updated) list of stock photo resources you can use to find free images to build your brand. Whether you need first-rate stock images for commercial use or a blog post hero, you’ll find what you’re looking for right here. Find your stock photos Free image license types…

  • Homepage Design 101: What to Include on the Front Page of Your Website

    Homepage Design 101: What to Include on the Front Page of Your Website

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify.Original linkh:ttps://www.shopify.com/blog/homepage-design Your homepage serves as both an introduction to your brand and a set of coded instructions meant to help both new and existing customers navigate your business to find what they need. Much like a landing page, every detail should build toward making a strong first impression and encouraging an intended action, whether the goal of your homepage is to sell your products or capture email subscribers. There’s no one way to design a homepage. However, here are some tips to keep in mind as you plan your homepage from top to bottom, whether you’re building your first store, or revisiting this crucial part of your website. Questions to ask when designing your homepage A homepage that works perfectly for one business could fall flat for another. If you’re looking at design options and…

  • The Top 10 Paid and Free Logo Makers Online in 2021

    The Top 10 Paid and Free Logo Makers Online in 2021

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify.Original link:https://www.shopify.com/blog/online-logo-makers Your logo is more than just a group of symbols, letters, and colors. It’s the most recognizable brand identifier of your business, followed only by visual style and brand colors, and can be the driving force behind the success of your business.  In fact, 60% of consumers avoid brands that have an unattractive logo. So even if you have a great product or service, you can hinder your marketing and sales efforts without a good logo. As a new business owner, it can be hard to cough up the money to pay for a professional logo designer. If you have little design experience, how can you possibly make a logo by yourself? If this sounds like you, don’t sweat it. This article will walk you through the best free online logo makers, plus a few affordable…

  • Browse the Best Shopify Themes for Your Online Store (No Matter What Industry You're In)

    Browse the Best Shopify Themes for Your Online Store (No Matter What Industry You’re In)

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify.Original link:https://www.shopify.com/blog/shopify-themes Shopify’s mission is to make commerce better for everyone, and to date, we’ve helped over 1 million independent businesses turn what they’re into, into a business. Part of fulfilling that promise means ensuring our platform has beautiful, mobile-friendly themes available so you can build and customize your online store to your liking. Thanks to Shopify’s team of designers and developers, along with our many talented Partners, there is a wide selection of Shopify themes available to fit any budget and any industry. Below, we’ll first list the free Shopify themes you can use if you’re a cash-strapped upstart looking to get started, followed by a few premium Shopify themes available from our Partners. All premium themes are organized by industry—including fashion and apparel, jewelry and accessories, home, electronics, toys and games, and…

  • Ecommerce Website Designs: 27 Best Online Shops and Why They Work

    Ecommerce Website Designs: 27 Best Online Shops and Why They Work

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify.Original link:https://www.shopify.com/blog/best-ecommerce-sites People don’t really judge a book by its cover, do they? Of course they do! Whether it’s the presentation of food at a fancy restaurant or the latest Apple product, humans seem to just love things that are beautifully designed. The same principle applies to websites, especially in the ecommerce field. If you’re not presenting your visitors with the best website design and packaging your products nicely, you’re definitely leaving money on the table. Attractive, cool website designs have always played a key role in a successful online sales and marketing strategy. That’s because beautiful design and an excellent color palette can increase the perceived value of your products. Whether you’re about to create a brand new ecommerce site or you’ve been thinking about redesigning your current site, the following list of the 27 best…

  • How to Take High-Quality Product Photos With Your Smartphone

    How to Take High-Quality Product Photos With Your Smartphone

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify.Original link:https://www.shopify.com/blog/15163633-how-to-capture-high-quality-product-photos-with-your-smartphone So you’ve decided to start an online store and you’ve got at least one product you’re excited to start selling. Your product might look great sitting in your bedroom or home office, but how can you make sure it really stands out in the era of Instagram filters?  Don’t sweat it. You don’t have to become a professional photographer to take attention-grabbing photos of your products. In this article, you’ll learn, step-by-step, how to take beautiful product photography using only your phone, some natural light, and a good product photo app.  Table of Contents How to take professional photos with your smartphone How to use natural lighting for product photography How to shoot photography on a mobile phone Best camera angles for product photography How to edit your product photos 5 best apps for…

  • 10 Must Know Image Optimization Tips

    10 Must Know Image Optimization Tips

    This article is from Shopify, and was republished and shared through Elksourcing with the permission of Shopify.Original link:https://www.shopify.com/blog/7412852-10-must-know-image-optimization-tips If you run an online store, image optimization is an art that you want to master. From attracting shoppers perusing Google images to reducing site load time, image optimization is an important part of building a successful ecommerce website, since your product photography is a cornerstone of your online store. What is image optimization? Image optimization is about reducing the file size of your images as much as possible without sacrificing quality so that your page load times remain low. It’s also about image SEO. That is, getting your product images and decorative images to rank on Google and other image search engines. Have the following questions ever left you scratching your head? Why is it that when I do a Google image search, my product photos never show up? Do I need to…

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